Products
Resources
The modern consumer is seeking transformation, with help from their favorite brands.
This shift towards connection, actualization, and inspiration is reflected in their shopping habits; spending on travel experiences rose 65% from 2019 to 2023.
Brands that find ways to craft exclusivity and spark awe in today’s experience economy will win at driving loyalty and profit.
Way launched in 2020 as the solution for hospitality brands looking to integrate experiences into their strategy when additional revenue opportunities were more important than ever.
From quaint 12-room New England B&Bs to lavish 50-room European châteaux and sprawling 450-key luxury island resorts, Way has empowered properties of all types and sizes to craft and digitize bespoke, distinctive experiences that resonate with their guests.
Way reached a significant milestone with a $20 million Series A funding in late 2022, driven by successful early adoptions from industry leaders like AutoCamp, Montage, Highgate, and many more.
With offices in Paris and Austin, Way is now expanding beyond its hospitality roots, partnering with retailers, restaurants, and more to build a world where every brand can craft and power unforgettable experiences.
Curated experiences led by local partners and staff
Ticketed events
and brand activations
Experiential resources, services, and recurring programming